Music lovers in Patna finally got to listen to FM Radio Mirchi on Monday. Radio Mirchi is the first private radio station to provide the city with a bouquet of entertainment. The momentous event was inaugurated by the famous Bollywood personality — Manoj Bajpai — who played RJ for a day and welcomed people of Patna to the new age music. Telephone lines were abuzz as calls poured in from every nook and corner of Patna.
Radio Mirchi Patna Station Director Mandar Patwardhan is confident of winning the hearts of the people of Patna by “delivering programmes that are relevant to the people of the city. This is a station for the people of Patna – playing their music and speaking their language.” Radio Mirchi 98.3 FM will broadcast a diverse mix of shows including their breakfast property Hello Patna, Khoobsurat which deals with contemporary women’s , Total Filmi for the latest Bollywood gossip; Bumper2Bumper, a gaming show; Purani Jeans for retro music and Dil Chahta Hai, a dial in request show.
Positioned as an entertainment channel, with music forming the core of its programming the station promises to entertain and inform audiences. Contemporary music, city happenings, Bollywood gossip, special interviews and exclusive film promotional tie-ups is what the listeners in Patna can tune in for.